Have you ever wondered the importance of web directories in the internet? You might think directories in the internet are like any other directory you might find lying around like telephone directories. But web directories have another purpose in the internet that makes them so important and this importance cannot be questioned. Web directories can help boost your website to be listed on top or on the front page of search results.

It is the dream of most webmasters for their website to be listed on the front page of relevant search results when an internet user searches something in the internet. Google, a search engine providing more than 70% (as of the time of writing) of relevant search results in the internet, uses two methods in determining the list of websites that get to the top of search results. First, Google uses the PageRank technology and secondly Hypertext-Matching Analysis, we will be focusing on the first method which is about PageRank or PR, this is where the importance of web directories comes into play.

Now how does Google determine the PageRank of a certain web page? Try to imagine that all websites in the internet are voters and they cast a vote each time they create link from their website to another website. There are many reasons why website owners link to other websites, it may be their importance, weight, relevance, noteworthiness, usefulness, value, etc. But not all links are counted, if the link is coming from a bad neighborhood that link will have no value. Now when Google crawls the internet, it sees those links (votes) and evaluates them if it's legitimate or not. The links that pass the quality inspection made by Google will be used to rank the web pages directed by those links and the more quality backlinks a web page acquires the higher its rank will be with Google.

Acquiring good quality backlinks are not easily achieved, especially if your website is new in the web. Web directories can provide us these quality links necessary to attain good rank with search engines. But keep in mind, web directories are not automated, they are human edited. Before your website is accepted and listed it will undergo reviews by the directories' editorial staff following certain guideline submissions and other criteria. Not all directories are free, some will require fees for review and listing services while others will require their link to be reciprocated, but no matter what, there will always be no guarantee that your website will be listed. This process is the main reason why links from web directories are respected by search engines. Acquiring a link from web directories will definitely help increase the chances of your website in landing at the front page of search results.

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